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In his book, The Most Successful Failure in the World – Creating a Business with Meaning, Jeff Hastings tells the story of a workaholic business owner (Alex Moss) who finds out the hard way how he had given up the best part of his life in pursuit of a dream. With only 6-months to live, a new perspective on life and a daughter who was going down the same path, Alex confides in his best friend and business partner (Peter Walker) to help him recreate his business in a way that adds to his daughter’s life instead of taking from it.
Over the course of 6-months, the two men travel to some of the most successful businesses in the world to find out how each achieved greatness. Thoroughly evaluating 10 unique characteristics of each, with unexpected surprises along the way, the reader will experience transformation of Moss Global as the rebuild the business with meaning!
If you are a business owner or simply someone who struggles with maintaining life’s balance, take the journey with us and gain a new perspective on success and happiness. After you have read The Most Successful Failure in the World, you will gain valuable insight on how to build your business in a way that helps you live life to the fullest and without regret!